Building on its portfolio of ketchup products, Heinz U.S. Consumer Products, Pittsburgh, PA, has launched a lower carbohydrate ketchup. Heinz One Carb Ketchup is designed for consumers who wish to moderate their carbohydrate intake. Comparable in taste to the brand’s original variety, according to the company, Heinz’s lower carbohydrate ketchup will contain one gram of carbohydrates per serving, which is 75% fewer carbohydrates than traditional Heinz Ketchup.